In the past three years, businesses have had to quickly adapt new strategies in response to the latest Google updates. According to Sydney web designer Ian Mills; ‘Paid results are losing effectiveness now that most users are savvy enough to know the difference between paid and organic results’. Adding to this problem, Google has modified the way they display paid results, making them harder to tell apart- in turn this encourages users to unknowingly click on them

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WAN and LAN’s have revolutionised the capabilities of new and old businesses in a myriad of ways. Not only have they enabled businesses to streamline their communications, reduced their overall costs and helped centralise them by keeping the main hardware resources fixed in one place, they’ve also helped workers connect faster with each other and raise their overall productivity

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Internet marketing is a constantly evolving area of small business and requires careful attention to detail. What worked yesterday may not work today and you have to continually stay educated on what tools and resources are available. If you pay attention, you can learn from what the experts are doing and successfully implement new techniques by analyzing the latest trends

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