Do you want to create eye-catching mobile marketing campaigns that convert? Look no further.  We live in the mobile era. When you consider that 3.8 billion people currently have a smartphone and that the number will only continue to grow -- it’s easy to see why mobile marketing is so important.  It’s something that marketers can no longer ignore. In fact, more than half of all online shopping experiences now start on mobile devices. This is why you need to have a solid mobile marketing strategy in place.  But it’s not as simple as sending a bulk email anymore, you...

Learn how to create successful and compliant mobile marketing campaigns.  Image courtesy of Pexels.  When it comes to mobile marketing, you need to know a number of rules and regulations. You can develop the most ground breaking SMS campaign but if you don’t follow the rules set by the governing bodies you could find yourself in some financial and legal trouble.  In this article, we’ll take a closer look at the rules and regulations you need to consider and provide you with some tips to integrate into your mobile marketing strategy. Then we’ll share 10 mobile marketing platforms that can...