4 Benefits of Making Money a Secondary Business Goal

Making money in business is a benefit. Most people go into business to solve a problem or make a difference in the world. Even so, money often becomes the central focus, causing the business to stray from its original vision. But if you can find a way to look past money – or at least not make it the exclusive objective – you’ll discover that owning and operating your business can be a lot more fulfilling and beneficial than you ever imagined.

4 Benefits You’ll Enjoy When Money Becomes Secondary

Money makes the world go around – it doesn’t take very long for most people to figure that out. But just because money plays an important role in our lives, doesn’t mean it has to be the primary focus. Take a salary that pays your bills – no more and no less – then shift your attention toward other issues. In doing so, you’ll enjoy benefits like these:

  1. Fairly Compensating Your Staff

There’s a reason so many people are paid poorly by their employers. It’s not that business owners want their employees to barely scrape by. Instead, they’re so focused on the bottom line that they “can’t” afford to raise wages and offer generous benefits.

When you look past money, suddenly you can use your revenue to pay competitive salaries and offer important benefits, such as healthcare, retirement match programs, and generous vacation policies.

  1. Not Being Exhausted All the Time

When you look at America’s lack of sleep, business owners are some of the guiltiest culprits. They get by on just a few precious hours of sleep per night and the results are rarely positive. For starters, it leads to drowsy driving, which greatly increases the risk of being involved in an accident or collision. In the workplace, poor decision making is a common byproduct. At home, it leads to relationship problems.

What does this have to do with running a business? Well, when money becomes your secondary focus, you’re more likely to maintain reasonable office hours and get more sleep.

  1. The Ability to Always Do What’s Right

How many times are you, as a business owner, confronted with an important decision that requires you to either (a) choose what’s best for the company’s bottom line, or (b) do what’s ethical, moral, or right?

When money becomes a secondary focus, you don’t have to weigh the pros and cons. You can consistently make decisions that are ethical, moral, and right. This may not always benefit your business, but you’ll rest easy knowing you’re doing the right thing.

  1. The Chance to Put Your Family First

Anyone who has ever built a business from the ground up has felt like the business is their baby. Unfortunately, the business often becomes more important than the individual’s own children, spouse, and family.

When you decide that making money isn’t the central focus for your business, you get the chance to put your family first and make life decisions that benefit your children, spouse, and loved ones. Whether it’s turning off your phone when you’re on vacation, coaching a child’s little league team, or spending time with your spouse on the weekends, putting family first will always prove to be more rewarding.

Moving Past Money

If money is the root of all evil, then deemphasizing money must result in some good. While most business owners are laser-focused on growing revenues and increasing earnings, there are plenty of perks to making money the secondary focus of your company. Are you willing to give it a try?