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A/B testing: Don’t fall for the common myths

If we roll back the clock to the beginning of the internet, there was no such thing as A/B testing. Webmasters, as they were called back then, would simply throw up a webpage and not change it until the relaunch of the website a few years later. Now, changes are constant. Some of these changes are so minor that a lot of people don't even notice them either. For example, let's take Facebook. It's understood that they conduct hundreds of tests every day - meaning that users are constantly seeing different versions of their site. The ones that perform well...
BusinessWeb

Big data and ecommerce: How can the two work together?

It doesn't matter what space you are involved in; big data is a term which is regularly branded around. Companies across the globe are investing huge sums into data - and it's for good reason. Find out more about big data here. Instead of basing decisions on human instinct, there are now verifiable sources to base them on. This is crucial, and means that firstly that they are more likely to be accurate, and secondly you have a direct reason for each and every decision when it comes to answering questions from senior management. The fact that you can complete an...
BusinessTips & TricksWeb

Tips to increase your business website traffic by making use of SEO

If you have designed a business website to represent who you are and what you do as well as chosen a web hosting service such as https://www.knownhost.com/, you need to look at ways to increase your web traffic. But, what are the tops tips to increase website traffic by making use of SEO? Focus your content Many businesses think that in order to reach maximum clients, a wide variety is needed. That is where the first mistake is made. Potential clients are after one service and one service only – your service. They don’t want to know what degrees you...
Tips & TricksWeb

10 Tips to Design Your Next Breakthrough Product in 5 Days

Designing a new product for your business, whether it’s the basis for a new startup or the latest addition to a long-running enterprise, is exciting but challenging. It’s a new opportunity to redefine your brand and establish a new line of revenue, but it also demands creative thinking—and you can’t force creativity. On top of that, you’ll need to consider your product from a liability standpoint, and predict all the ways it could be misused, so you can compensate for them. Fortunately, there are some tips that can help you overcome these challenges, sparking your creativity, maximizing your productivity, and...
How ToWeb

Top Ways To Boost Your Website’s SEO

The best way for a start up enterprise to make themselves known is to focus their efforts on climbing the ranks of Google, also known as Search Engine Optimization (SEO). This way, when their user base or prospective customer types a relevant keyword into the search bar, their business is more likely to show up first. For Google to credit your business with high domain authority, there are things it looks for other than page traffic – like strong links that aren’t too long, your website’s speed and uptimes, secure website connection, and that it is mobile friendly. Read on...
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